Knowing about Behavioural Styles helps you speak your customer's language, breaking down invisible (but no less real) barriers to effective communication. They'll like you, because they'll think that you're like them.
Bottom line - You'll sell more, more often.
To find out how Behavioural Styles can help you in your business and for more information on the entire series of "The Wendy Weapon - Interactive Sales Training on DVD" click here
3 Little questions to Get Customers to Sell Themselves 15 Jun 2009
Bruce was refereeing an altercation between his wife and their daughter and it was on the verge of getting out of hand, as these things often do. The daughter was upset. She was trying to study and couldn’t because of the noisy TV.
Get New Business the Easy Way 1 Jun 2009
We know that many of you forward our newsletters to friends and colleagues and we
appreciate that you do, so much so that we’ve decided to show our thanks in a tangible
way. For every referral you send us who ultimately signs up to our newsletters, you receive
a free e-chapter. Even better, you get to choose whichever e-chapter you want! So get
your thinking caps on......
How To Effect Lasting Changes 19 May 2009
Most of us have undergone sales training at some stage and most of us can remember the
excitement of “discovering” a new way of doing things that just makes sense to us. We
promise ourselves that we will take all these new techniques on board and we dream of
the success that’s sure to be ours. Then we forget all about it..... Read more
If I Only Had Time 5 May 2009
For the past two weeks, I’ve been trying to edit our latest DVD, ironically it’s about
Time Management, but other things keep intervening, shoving it onto the back
burner. Some of the things that have come up have been really important, things
that absolutely have to be done immediately.... read more
The Law of Psychological Reciprocity 21 April 2009
Psychological Reciprocity....what a mouthful! But what on earth does it mean? In a
nutshell, anytime you do anyone a courtesy, they are unconsciously
psychologically bound to return the courtesy. If I remark that you look nice today, one
Recently, one of my clients mentioned he was having difficulty getting any new business through the door. I’ve been hearing the same thing a lot lately. In normal times, you’ll lose clients through normal attrition but these are not particularly normal times.... read more
Charlie Horvat, cmc marketing & publishing pty ltd
It was great to receive your e-newsletter. As I mentioned over the phone, I found it to be direct, informative and down to earth. I must say I got more from your newsletter than any other I have received over the past 6-8 months.
Customer Service 9 March 2009
I recently attended the Global Retail Insights Seminar at Monash University where industry leaders like Roy Tavenor from Red Design and Ross McDonald from Google were speaking on world trends. The event was hosted by Steve Ogden Barnes and Andrew Cavanaugh, both experts from Monash. One of the most important aspects to come out of the day was that the old rules no longer apply ... read more
Being Exceptional 23 February 2009
It's exceptional customer service that captures our attention. Let's consider the kind of service that is truly memorable. From a personal standpoint, I do tend to remember examples of very poor service. You know the kind..... when it's so bad you write letters of complaint to managers and you tell all of your friends how dreadful it was. The good part about this is ... read more
How to Use Questions to Get Things Going 9 February 2009
A friend of mine called me with a problem that I know many of you face on a regular basis. His telemarketer had secured an appointment with a potential new client who agreed to the appointment because they obviously had some sort of need that was being unmet ... read more
The 5 Point Pick Me Up 26 January 2009
We've all been there.... your sales manager is on your case to write more, it's got so bad that you duck into the ladies' room whenever you see him coming (and you're a bloke!), half of your colleagues are writing big bucks like it's going out of style and the other half are ... read more
Prospecting 12 January 2009
Now is the time to start touching base with your existing customers to see what their plans are for 2009 and to see how you can fit yourself into those plans. What opportunities can you uncover to ensure 2009 is a successful year for you? We’re all aware that this will be a year of challenges and that while there’s still plenty of business to be gained, we’ll need to be on top of our game to secure it, so what can you do to increase your chances of success? ... read more
Goal Setting 23 December 2008
Well it’s Christmas time again! Now is the perfect opportunity to once again touch base with your clients and prospects. What about our New Year Resolutions? “A dream without a plan will always be just a dream” ... read more
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